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Open Video Workbook - Archived April 29th

Case Study - DVD

You may be surprised to find a module of the open video workbook around creating a DVD. After all aren't DVDs already joining Audio cassettes and VHS tapes in the dusty redundant corner of media technology? Perhaps so for some people.

However, DVDs continue to be a vital tool wherever decentralized, off-line distribution is key.

The open video series began in Berlin with a forum on open video which brought together African and European film producers, teachers and technology enthusiasts interested in broadening the scope of the open video discussion

Straight-to-DVD Distribution

Nollywood pioneered the straight-to-DVD production, bypassing the centralized distribution via big-screen releases - mainly because there are too few cinemas to rely on them for distribution, but also because the entire film industry is built around the small-scale production made possible by the (comparatively) low cost of digital technologies.

This is partly due to the large pressure of piracy. It is so easy to get pirated DVDs that you. It is vital to lowers the difference between the experience of buying pirate DVDs and commercial DVDs.

Still, Emeka estimated that you have two weeks to sell the DVDs from street vendors before pirates catch up and deliver the same product for a price you can't match.

Screening Contexts

Private Screenings a different cultural context for viewing video

Fits into cultures where oral narratives are stronger.

Private screenings are more common than public Film Screenings. This is true of many developing countries. Most video is distributed on DVD,

The charater is sitting outside in front of TVs, watching a local TV show, there is a rental system where DVDs are sold on the streets in cars,

Nigeria and traffic and people getting home late adds to a local system. Young film makers benefit from. 

We ask the question. How can OER be best distributed in these contexts

 

 

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